Panel Expert Meetings

Meeting with Michelle G and Professor Singer was done today for further feedback. Bold is what the researcher says/asks.

Notes transcribed from quick discussion with Michelle:

What is working? 

• Waste bin signs
• "From what I've seen, the waste bin signs work. However, three bins alone don't solve the problem, there needs to be a good education system around it; good signs.
• "What works the best when it comes to sorting trash are monitors. Having that person to person connection is the greatest educational tool. Unfortunately its not economical."

Notes transcribed from meeting with Professor Singer in regards to various solutions:

• Trademark issue with pop culture. 
• What's the age gap? 
• Be specific!
• Look at advertising, how do they break it up?
• Do they become aware of it (zero waste) to change their behavior to do something specific?
• (What's the) call for action?  

For kids to know what goes in what bin and be inspired to do it. Usually (children) influence   

their parents to do something or think its a good thing and think its normal. I know an early childhood specialist to discuss this with. 

• So the goal for San Francisco is for Zero Waste in 2020, that's 7 and a half years from  now. Ideally, you want to think about young adults to practice this. 
• For your solution with children, check who the target audience is, the message, to know what to do and be inspired to do it. 
• Jingle works, re-craft it. 
• Go right away to making it.